Riyadh – Mubasher: United Electronics Company (eXtra) has inaugurated a new unit in Al Rayan district’s Ad Dawadmi at total investments of SAR 5 million.
The new facility brings eXtra’s total number of branches to 46 in Saudi Arabia and to 51 across the GCC area, according to a bourse filing on Sunday.
The financial impact of opening the new 1,000-square-metre unit will reflect on the income statements as of the third quarter (Q3) of 2021.
eXtra’s Managing Director and CEO, Mohamed Galal said: “This new store comes to strengthen our footprint to reach new places across the Kingdom.”
He noted that the company “aims to offer premium customer experience in the consumer electronics world, through new stores opening or via continued development of the e-commerce platform.”
It is worth noting that eXtra recently appointed a Chairman and a Vice Chairman of its board.
