Abu Dhabi - Mubasher: Emirates Telecommunications Group’s (Etisalat) goodwill amounted to AED 14.65 billion during the first half of 2017, compared to AED 14.09 billion during the corresponding period last year.
The value of a company’s brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill, and as per accounting criteria, rising goodwill reflects a company's highly competitive edge and its ability to secure decent gains and profits over the coming period, according to Emirates News Agency (WAM).
As per official data released by the telecom giant, its total assets grew by 1.6% year-on-year to AED 124.5 billion during H1-17, from AED 122.5 billion in H1-16.
